AI Reputation Survey (AIRS)

We ask Claude, ChatGPT, and Gemini:
I’m considering ordering from [your store]. What can you tell me about them?

The report we send back also covers how fast your site loads for real Chrome visitors, and what your product page is actually built from: apps and their weight, what blocks first paint, hero image delivery, accessibility. All three sections live in one report at a private link, each benchmarked against the other 1,318 stores we’ve surveyed.

Your email address is not added to any marketing list, and we will only use your email to send you the report, and answer questions you have about it.


You will get each discrete claim the three AI agents made about your store, your page speed against real Chrome visitors, and what your product page is built from, each benchmarked against the other stores we’ve surveyed to help orient your report within the industry.

Be aware, the claims may not be accurate! In the example report for KitchenAid.com, the return window didn’t agree between two of the agents.

“KitchenAid’s policy generally points to a 30-day window, with items needing to be new/unused and in original packaging”

ChatGPT · 18 September 2026

“You may return items purchased on KitchenAid.com within 60 days from shipment for a full refund of your product purchase price or a replacement product, and return shipping is free”

Claude · 18 September 2026 · same run

Overall, we find that some topics are more frequently critical than others. Here’s a brief overview of the averages:

Reputation and Trust21.4%
Products and Catalog20.3%
Returns and Guarantees59.5%
Shipping and Delivery54.1%
Service and Checkout46.0%
Everything else29.3%
overall: 30.4% criticism

Want to see examples?

KitchenAid.com and Poolaroo.com are two of the stores in our benchmark corpus. Open either report yourself, or see three screenshots from each below.

KitchenAid.com

Screenshot of KitchenAid's AI Reputation ledger: claims from Claude, ChatGPT and Gemini graded criticism to praise, compared against the corpus
Every claim gets sourced and graded, topic by topic, against the corpus median.
Screenshot of KitchenAid's Speed report: Largest Contentful Paint from real Chrome visitors, compared against the corpus
KitchenAid.com takes 2.7 seconds to load its largest content, versus 2.1 for the median store.
Screenshot of KitchenAid's Product Page report: hero image delivery timing against the corpus median
Its hero image alone takes 6.6 seconds to paint, versus 2.1 for the median store.

Open KitchenAid’s live report

Poolaroo.com

Screenshot of Poolaroo's AI Reputation ledger: claims from Claude, ChatGPT and Gemini graded criticism to praise, compared against the corpus
Poolaroo is StatBid's sister company, surveyed the same way as every store in the corpus.
Screenshot of Poolaroo's Speed report: Largest Contentful Paint from real Chrome visitors, compared against the corpus
Poolaroo.com loads in 1.6 seconds, faster than 65 percent of the corpus.
Screenshot of Poolaroo's Product Page report: hero image delivery timing and best-practice checks against the corpus median
Its hero image paints in 1.3 seconds. It passes every delivery check we run.

Open Poolaroo’s live report